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Miss Springmaid
2016
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About this title

Miss Springmaid
Miss Springmaid

2016 · 27m · Released

DocumentaryHistory

"Colonel" Elliott White Springs spearheaded an innovative ad campaign to sell bed sheets that changed the approach of the country's advertising industry. He began acquiring and commissioning artwork depicting attractive young women as "Springmaids." He copiously employed sexual innuendo in his ad copy. Many were outraged by his approach, but there was convincing proof that "sex sells."

Director

Steve Folks

Cast

Rick Sebak

Rick Sebak

Narrator

S

Sanford Adams

Dramatic Voice

J

John Bane

Dramatic Voice

F

Fran Johnson

Dramatic Voice

D

Dana McCullough

Dramatic Voice

B

Betsy Newman

Dramatic Voice

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