An examination of the evolution of commercials as an artistic medium, featuring interviews with media luminaries who relate how the in-your-face stylistic conventions of commercials have influenced feature films and the visual arts. A documentary film talking about art and advertising divided in three parts: 1. Crossing Over - from cinema to ads from ads to cinema 2. Humour - How humour affects us in advertising 3. Shock - The way shock is used to sell
Direction
Vaske corralled egos the size of small nations.
Writing
Chapters structure saves this from interview chaos.
Production
The clip licensing alone deserves its own documentary.
Director
Hermann Vaske
Trivia, insights & behind the scenes
Ridley Scott shot the famous Apple '1984' ad for roughly $900k—less than most directors spend on catering now.
This predates YouTube by nearly a decade, making its archive of 'lost' commercials genuinely preservationist work.
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