The fascinating inside story of Apple Corps, The Beatles' very own multimedia corporation that became one of the most colourful, outlandish and chaotic companies that ever existed.
Direction
Lewis weaves archival chaos into coherent cautionary tale
Production
Incredible footage of Apple's literal magic money machine
Writing
Narration treats corporate implosion like cosmic comedy
Director
Ben Lewis
Trivia, insights & behind the scenes
The Apple Boutique's 'The Fool' mural was painted over in 1968, but fragments survived behind later signage until the building's 21st century renovation.
Apple's 'Western Communism' philosophy directly inspired later artist-owned imprints like Prince's Paisley Park and Frank Zappa's Barking Pumpkin, though most learned from its financial failures.
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