Forced to find a job as his family's breadwinner Noy (Coco Martin) poses as a journalist commissioned to come up with a documentary following the campaign trail of his namesake and top presidentiable bet Sen. "Noynoy" Aquino for the 2010 Philippine National Elections.
Acting
Coco Martin's raw desperation — his actual family plays his family.
Direction
Blurred documentary-drama lines that mirror Noy's own deception.
Writing
Meta-commentary on poverty as spectacle for middle-class consumption.
Director
Dondon S. Santos
Trivia, insights & behind the scenes
Released weeks before the actual 2010 election, it captures the 'Noynoy phenomenon' as both genuine hope and manufactured narrative.
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