

The movie lied to you about money, and you're still thanking it for the lesson.
"How Every Film You Watch Tells You To Love The Rich and What To Do About It" explores the representations of wealth in cinema. It looks into how most beloved characters are subtly more well-off than they should be, how criticisms of the system are crushed, how the rich have become the average in the world of the cinema. And it shows how these stories distort the view of the real world, and are used against you by politicians.
Editing
Collage technique weaponizes your own movie memories against you.
Writing
Argument so tight you'll side-eye every 'relatable' character forever.
Director
Chris Gerrard
Trivia, insights & behind the scenes
The 'essay film' format here deliberately rejects traditional documentary authority, mirroring how Hollywood itself manufactures authenticity.
Gerrard's focus on British and US politics specifically targets how neoliberal cinema crossed the Atlantic as propaganda.
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