Season 8 • Episode 8
LatestA home construction business that's trying to revolutionize the way houses are built is struggling to keep up with demand for their innovative homes. With options to grow in both the residential and commercial market, the owners are also facing a bit of an identity crisis. Marcus must show them the importance of laying a firm foundation first, if they're going to cash in on their potential.
When Marcus Lemonis isn’t running his multi-billion dollar company, Camping World, he goes on the hunt for struggling businesses that are desperate for cash and ripe for a deal. In the past 10 years, he’s successfully turned around over 100 companies. Now he’s bringing those skills to CNBC and doing something no one has ever done on TV before … he’s putting millions of dollars of his own money on the line. In each episode, Lemonis makes an offer that’s impossible to refuse; his cash for a piece of the business and a percentage of the profits. And once inside these companies, he’ll do almost anything to save the business and make himself a profit; even if it means firing the president, promoting the secretary or doing the work himself.
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