A 73-minute masterclass in hustle culture that'll make you question every business tip you've ever gotten.
Business turns bad for Ginjiro’s client Matsuno. Self-proclaimed behavioral economist Keiko appears, and the businesses she advises boom. She’s a hit!
Acting
Junior Chihara's rapid-fire Ginjiro monologues are a verbal marathon.
Writing
Behavioral economics as snake oil—sharper satire than it gets credit for.
Director
Toichiro Ruto
Trivia, insights & behind the scenes
The King of Minami franchise spans decades of Japanese TV films, chronicling Osaka's loan shark underworld with surprising moral complexity. This 2014 installment reflects post-bubble anxiety about financial 'gurus' dominating media.
Toichiro Ruto directed multiple entries in this sprawling series; the 73-minute runtime is actually standard for these made-for-TV movies, which aired in late-night slots requiring tight pacing.
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